Representations of Black Women in the Media: The Damnation by Marquita Marie Gammage

By Marquita Marie Gammage

In 1920 W.E.B. Du Bois brought up the damnation of girls as associated with the devaluation of motherhood. This drawback, he argues, had a crushing blow on Black girls as they have been pressured into slavery. Black womanhood, portrayed as hypersexual by means of nature, grew to become a permanent stereotype which didn't coincide with the distinction of mom and spouse. This portrayal keeps to enhance detrimental stereotypes of Black girls within the media this day. This publication highlights how Black girls were negatively portrayed within the media, targeting the export nature of media and its skill to exhibit notions of Blackness to the general public. It argues that media resembling rap song movies, tv dramas, fact tv indicates, and newscasts create and have an effect on expectancies of Black girls. Exploring the position that racism, misogyny and media play within the illustration of Black womanhood, it presents a beginning for tough modern media’s portrayal of Black girls.

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The power entrenched in the visual culture has the force to shape our perceptions and understanding, and even our beliefs about Black womanhood. Rooted at the core of this meaning-making engine are racist and sexist notions that construct society’s understanding of Black women. For Black women, the meanings constructed have held ground since the emergence of chattel slavery and still define how Black women are represented. References Aidoo, Ama Ata. Trenton: Africa World Press, INC, 1998. Print.

The imagery and lyrics focus on a variety of romantic situations. The women are intoxicated and cannot remember what happened the night they met the men. As they part their ways the rapper thanks them for a sexual job well done. Towards the end of the video is where the women are being exploited the most because he basically leaves them there to talk about how great the sex was to each other. Also women are being exploited because they are just dancing around the cars as objects or property.

This is evidence of deeply rooted racial hatred of all things African that has been adopted the world over. The systematic damnation of Black womanhood marginalizes Black women and inhibits their ability to operate within their own cultural framework, thereby preventing them from achieving the whole of African womanhood. Historically, the Eurocentric placement of White women as the standard for beauty, dignity, and the ultimate manifestation of womanhood consequently placed African women as unattractive, non-feminine, and inhumane.

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